Fresh Meat Delivery Ecosystem
End-to-end eCommerce ecosystem including consumer shopping app, dedicated rider delivery app, and centralized admin dashboard for real-time order management.
The Challenge
SnehaSelect was processing fresh meat orders through phone calls and paper slips, with zero visibility into delivery status for buyers or management. Orders were frequently mixed up, cut specifications were misrecorded, and riders had no structured system to manage the sequence of deliveries. Perishable inventory meant there was zero tolerance for delay or missed orders. The business needed a fully integrated system — buyer app, rider app, and admin console — that could go from order placement to delivery confirmation in under two hours.
Our Solution
We built three interconnected applications sharing a single backend. The buyer app (iOS and Android) lets customers browse by cut, specify cleaning preferences and portioning, schedule a delivery window, and pay via UPI or card. Orders flow in real-time to the admin dashboard where the butchery team processes and prepares them. Once ready, orders are assigned to riders through the dispatch module, and the rider app provides a sequenced delivery list with navigation and proof-of-delivery photo capture. Buyers receive push notifications at every stage.
Our Approach
System Architecture & Data Model
Designed a shared Postgres schema supporting three distinct user roles — buyer, rider, and admin — with real-time order state synchronization via WebSockets. Modeled the product catalog to handle meat-specific attributes like cut type, cleaning style, and weight-based pricing.
Buyer App Development
Built a React Native consumer app with a product catalog supporting weight input fields, cut customization notes, and saved delivery addresses. Integrated Razorpay for UPI, card, and wallet payments. Implemented order tracking with live status updates and estimated delivery countdown.
Rider App & Dispatch
Built a lightweight Android-first rider app that receives assigned orders sorted by delivery sequence, shows buyer location on Google Maps, and captures delivery confirmation with a photo. The admin dispatch board shows a live map of rider positions and pending order queues.
Admin Dashboard & Inventory
Delivered a web-based operations dashboard for order management, daily cut-sheet generation, rider assignment, and basic inventory tracking. Integrated WhatsApp Business API for automated order confirmations to buyers who preferred chat over app notifications.
"Our butchery team now has a printed cut-sheet every morning and riders know exactly where to go. We've gone from guessing to knowing — and that changed everything."
Let's Build Together
Have a similar challenge? We'd love to hear about your project.