All Case Studies
Entertainment & Social Marketplace / Influencer Marketing

Creator-Focused Marketplace

Web and mobile application enabling content creators to launch storefronts, list services, and monetize audience engagement beyond social media.

Client Collebrity
Location Delaware, USA
Duration 8 months
Team 5 engineers

The Challenge

Collebrity's founders identified a gap between what creators could earn through brand deals negotiated via DMs and what a proper marketplace could systemize. Creators were losing deals because they had no professional way to present their rates, audience demographics, and past work. Brands were losing time vetting creators manually and had no secure way to manage contracts and payments within a single tool. Building a two-sided marketplace where trust flowed in both directions — brands trusting creator metrics, creators trusting payment — was the defining challenge.

Our Solution

We built a web and mobile marketplace where creators set up verified profiles with audience analytics pulled directly from their connected social accounts, define service packages (sponsored post, story series, long-form review), and set availability and pricing. Brands can browse, filter by niche and audience size, send collaboration offers, and pay through the platform using escrow-style milestone payments. A proposal and contract module lets both parties agree on deliverables before funds are committed. Creator payouts are released automatically when the brand marks a deliverable as approved.

Our Approach

01

Creator Profile & Social Verification

Built OAuth integrations with Instagram, YouTube, and TikTok to pull verified follower counts, engagement rate data, and recent content into creator profiles. Data refreshes on a schedule so profiles reflect current metrics without creators manually updating them. Verified badges distinguish accounts with confirmed social ownership from self-reported figures.

02

Service Listing & Discovery Engine

Designed a service listing system where creators define package tiers with clear deliverable descriptions, timelines, and prices. Built a brand-facing discovery interface with filter and search across niche categories, audience size ranges, platform, and location. Featured creators are surfaced based on engagement quality metrics, not just follower count.

03

Proposal, Contract & Escrow

Built a structured proposal flow where brands send a brief with budget and requirements, creators respond with a counter-proposal or accept terms, and both parties sign a digital agreement before any payment. Funds are held in escrow via Stripe Connect and released in milestones as each agreed deliverable is submitted and approved.

04

Creator Payouts & Analytics

Implemented Stripe Connect for creator onboarding and direct payouts to their bank accounts. Creators access an earnings dashboard showing completed deals, pending milestones, and payout history. Brands see a campaign dashboard tracking deliverable status, feedback history, and spend across active collaborations.

"The escrow model was the thing that convinced brands to take the platform seriously. Once they saw their money was protected and deliverables were tracked, the deal velocity picked up."

CEO Collebrity

Key Results

800+ Creators onboarded in first 3 months
94% Deal completion rate via platform contracts
$250K+ Creator payouts processed in beta
Zero Disputed payments in beta period

Tech Stack

React React Native Node.js PostgreSQL Stripe Connect TypeScript Redis AWS Instagram API YouTube Data API

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